Search Engine Optimisation (SEO)
We will conduct market research and an SEO strategy into the competition and present this to your to help make a decision on scope of work.
The focus of each development is to maximise your web presence and ensure high volumes of leads are generated through your digital marketing.
What is Search Engine Marketing?
Search engine marketing is another catch all term for search engine marketing and pay per click marketing.
What is CRO?
CRO stands for Conversion rate optimisation. A conversion in general parlance is a sale. This is the website doing its job. We can optimise the website to produce a better or quicker conversion rate through careful monitoring of user experience. As we monitor the user activity we will see certain pages or features producing a higher conversion rate.
What is CTRO?
Click through rate optimisation. Structured data is recent standard introduced by google that ties a website presence in search results to reviews and related articles to the firm. Excellent for click through rate and we are one of the first companies in the UK as far as we are aware to incorporate this as standard to all our builds. (Being the first company should mean we have it in our terms that all information on this website is accurate to the best of our knowledge and is never knowingly inaccurate.)
What is Internet Marketing?
Internet marketing is a catch all phrase which includes pay per click or AdWords marketing, search engine optimisation, social media organic marketing, premium social media marketing and other forms of online advertising.