"The aim of marketing is to know and understand
the customer so well the product or service fits him and sells itself."

Peter Drucker

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Off Site SEO

Sometimes called link building, the process of building thousands of simple back links on the internet has changed dramatically in recent years due to google standards regarding link farms. The result is that Google Search takes into account a score for each link. This is the Trust Score and the Value Score.

This is a complex mathematical formula that gives a mathematical impression of how likely the back link is to be part of a link farm. Unfortunately some blog directories can be classed as link farms. Websites put online for the sole purpose of building links can also have this categorization.

If there is clear parallel between intended user experience and link appearances then these are determined as resource links and of value to the user. This is where editorial content comes in.

Content is King

What we do well is to spend a great deal of time getting the content right and presenting off site blogs and articles of great benefit to the user and designing a way that interplays well with the mathematics of the search engine. Our design team comprises content writers and algorithmic students of mathematics who come together to form an off-site link building strategy that is second to none.

All of our clients speak highly of expertise and performance in this realm and you could also see dramatic upswing in lead generation. Speak to one our consultants and we can show you what you can become.